Music

Apple Pulls $2 Million + Sponsorship Deal From Kanye West

CELEBRITY NEWS - Karen Smith Post

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The ‘College Dropout’ rapper announced today his newest album will only be released on his $200 Stem Player.

This portable device is similar to an MP3 player in which you can add your own music and also features lighting effects and Lossless audio mixing. The player will also ship with ‘Donda’ included.

West said on Instagram:

Donda 2 will only be available on my own platform, the Stem Player. Not on Apple Amazon Spotify or YouTube. Today artists get just 12% of the money the industry makes. It’s time to free music from this oppressive system. It’s time to take control and build our own. Go to stemplayer.com now to order.

He also stated the Stem Player “can play four different elements of the track: vocals, drums, bass, and music.” At first fans were upset and thought you needed to purchase the Stem player, but you can download the music without purchase.

DJ Akademiks reported that “Apple pulls $2 million + sponsorship deal from Kanye West after he announced he won’t be putting Donda 2 on Apple Music. They were going to stream the 2/22/22 event”.

Apple Insider reports that Apple Music events were record-breaking successes for the music service. It’s also estimated that quite apart from any streaming fees he received, West may have earned $7 million from related merchandise sales.