Jay Z was proclaimed a billionaire by Forbes a few weeks ago. Now, another hip hop artist, Kanye West, has been given a projection of surpassing $1.6 Billion in sales for his Yeezy brand.
“His Yeezy shoe line, which he launched with Nike in 2009 and then brought to Adidas in 2013, has the 34-year-old Jordan empire in its sights, in terms of both cultural clout and commercial prowess. The Jordan line does approximately $3 billion in annual sales; West’s upstart is expected to top $1.5 billion in 2019 and growing.”
Kanye West has spoken to O’Malley Greenberg and is ecstatic that his line is still at its genesis.
“We’ve yet to see all of the beauty that would be manifested through this partnership,” West says. “We’ve only experienced a small glimmer of light.”