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Nas’ Mass Appeal Signs India’s Popular Raja Kumari

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Nas has been making big moves in recent years in terms of business such as making a lucrative deal with Pluto TV. Raja Kumari is one of India’s biggest stars and is now apart of Nas’ imprint entitled Mass Appeal according to Billboard.

She is a series judge and mentor on “MTV Hustle,” India’s first rap-reality show. She is also the host of a new show on REVOLT TV called “Internationally Known,” where she will be showcasing the dopest emcees from her homeland to the world. Kumari is a global face for MAC Cosmetics.

She explained that the imprint is a “bridge from the West to the East.” She also believes the label shares her authenticity and way of creating music stating with Billboard, “I think every artist is looking for a partner or a team that understands their vision and where they want to go.”

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